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Respect. (from the lat. respectu) n. 1. respect; 2. consideration; high regard; 3. deference; compliance; veneration; 4. honour; worship; 5. relation; refererence...
We believe that everyone should be respected for their work, for their attitudes, opinions and options.
Rigor. (from the lat. rigore) n. 1. harshness; strength; 2.fig., severity; punctuality; accuracy.
There is no "more or less levelled", "more or less upright”, "more or less clean" or "more or less safe", but rather “levelled”, "upright”, "clean” and “safe". The rigour is reflected in our procedures, in time and in the rules to follow. In the light of moral and principles, being severe means being rigorous.
Passion. (from the lat. passione) n. 1. intense and usually violent feeling (affection, joy, hate, etc.) which hinders the exercise of impartial logic; 2. derived from a feeling; 3. great predilection; 4. partiality; 5. great grief; immense suffering...
Under the sign of passion – a text of the Portuguese poet Regina Guimarães – is our icon. Passion is to reveal great enthusiasm for something, favourable encouragement or opposite to something.
It is the sensibility transmitted by an architect or engineer through work.
Passion is the dedication to a project. Passion is a state of warm soul.
Loyalty. (from the lat. legalitate) n. the quality of being loyal; fidelity; sincerity.
Respect for the principles and rules that guide the honour and probity. Faithfulness to commitments and agreements undertaken, staunch character.
To remain loyal to the business partners because we depend on them and they depend on us.
Being trustworthy for being loyal.
Solidarity. (from the lat. solidare) n. 1. the quality of being solidary; 2. reciprocal responsibility among the members of a group, namely social, professional, etc.; 3. sense of sharing another’s suffering.
Being solidary is being a friend, offering our hand with genuine generosity and bringing joy and human warmth to those who, somehow, are marginalized. Being solidary is being more human. A solidary company is recognized as a fair and non-selfish company. A solidary company is a preferred choice in business. It is a more competitive company. Volunteering is a vehicle to solidarity. It is modern, fair, cultured, friend, it is a noble gesture of moral elevation.
Courage. (from the lat. coraticum) n. 1. bravery facing danger; intrepidity; to have audacity; 2. moral force before a suffering or setback; 3. [fig.] to input energy when performing a difficult task; perseverance...
Courage is essential in our life. Courage to face less pleasant situations when complex issues come up, not expecting random resolutions.
It is a value that we must highlight as opposed to the fearful, cowardly and laziness.
The courage to react to criticism not with an attitude of demotivation or sadness, but rather to search for the means and the action to overcome its own reason. This kind of courage, which is also an intellectual courage, is highly recommended.
Ambition. (from the lat. ambitione) n. 1. vehement desire of wealth, honours or glories; 2. expectation about the future; aspiration; 3. lust; greed…
Vehement desire to achieve a particular goal. Ambition not to resign ourselves. Ambition to take the best potential from ourselves. Ambition to deserve ourselves. Ambition to be athletes in our top-level competitive jobs. Ambition to beat our brands. Ambition to get the best deals with the maximum value, due to the high levels of proficiency and efficiency.
Esthetics. ESTHETICS (from the Greek aisthetiké, "sensitive") n.f. 1. Philosophy branch of philosophy that studies the beauty and nature of artistic phenomena; 2. author's own style, time, etc.; 3. harmony of shapes and colors, beauty; 4. set of techniques and treatments that aim to beautify the body.
We decided to build the company's economic foundations under a cultured, cosmopolitan and cool image. Because it is a charming state of being. Good taste because we are sustainable and we respect the planet. Good taste because we are sensitive. Good taste just because.
Responsibility. (from the lat respondere) n. the trait of being answerable to someone for something or being responsible for one's conduct; a form of trustworthiness.
We must be certain that, before a choice, we chose what is best for both of us and not just the best for each one. Each employee is responsible for his negotiated activity and co-responsible if the co-worker does not fulfil his own task, thus preventing the common goal. A team is a set of individuals - is a whole. In the business game, as in social or family contexts, everyone must comply with their own relative position and we shall not permit that one of ours fails to be in our team.
País positivo
Historically, the construction sector has centered its activities on a construction context where operations are based on practices involving the incorporation and integration of materials, components, and building systems.
While it is true that technological development and innovation have been observed in some products, it is also a reality that rudimentary, inefficient processes and work practices persist, relying on scarce, low-skilled labor, which reflects a sector that is not very innovative and resistant to change. In fact, despite the existence of innovation in components and products, their integration is done on a project-by-project basis, in a suboptimal manner, without a framework for integrated and continuous improvement, where work is carried out based on designs that are often lacking in detail, and where the quality of execution depends on the competence and experience of the teams. These challenges are exacerbated by a growing shortage of skilled labor, the rapid disappearance of “master craftsmen,” and an environment that holds little appeal for younger generations.
Given this context, it is inevitable to recognize the need for a structured and systemic response. There is an urgent need to implement and operationalize efficient processes in response. And while this need is not new, it takes on a new sense of urgency in light of the current situation. The scale of this challenge becomes more evident when analyzed by analogy with other, more mature industrial sectors. Applying this context to the automotive industry would mean having the same product manufactured in different production facilities, with different components, different manufacturing processes, varying lead times, and differing quality standards—all resulting from the discretion of the teams, their expertise, the “way things have always been done,” the variability of the supply chain, and the unpredictability of the availability of all these factors.
The industrialization of construction signifies a rationale for maximizing operations in a factory environment, supported by efficient and optimized construction systems, making the industrial unit the center of production, innovation, continuous improvement, standardization of procedures, and anticipation and stabilization of supply chains. These industrial and technological hubs will be able to attract qualified, multidisciplinary professionals with skills in different branches of activity to a safer, more collaborative, efficient, and innovative work environment with integrated industrial thinking. Naturally, there are important specificities in the final product of the construction sector (building) when compared to other industries such as the automotive sector. These important specificities—suitability to urban space, functionality, flexibility, and architectural freedom—must be taken into account in this transfer of construction to the factory, but they cannot and should not be an obstacle to a paradigm shift that necessarily revolutionizes the way companies think and organize themselves. These changes necessitate the creation of construction systems and investment in industrial processes that promote the integration of different materials, products, and technologies into processes of operational excellence, fueled by reliable and robust supply chains, integrated into a cooperative environment based on a context of continuous innovation.
Academia and vocational schools have a fundamental role in defining curricula specifically developed for the new industrial mindset. These programs should be developed and taught in close collaboration with companies, enabling the qualification of new professionals with transversal skills, creating conditions for the emergence of new professions in the sector. In this context of structural transformation of the industrial fabric, it is equally necessary to ensure that the regulatory framework keeps pace with this evolution. Thus, legislative, licensing, certification bodies, and professional associations have an essential role in the production and adaptation of legislation that promotes this new industrialization, fostering mandatory characterization and certification of systems and products, as well as requiring certified quality control systems in processes. The industrialization of construction is a powerful tool to address the current challenges of urban housing. When strategically planned, it can contribute to reducing costs, accelerating processes, decreasing environmental impacts, and ensuring greater quality control, while also allowing for customization and adaptability.
Its adoption will allow for a profound transformation of the sector. More than an opportunity, it is an inevitable transformation to ensure the sustainability, efficiency, and future competitiveness of the sector.
Academia and vocational schools have a fundamental role in defining curricula specifically developed for the new industrial thinking. These are programs that should be developed and taught in close proximity to companies and that will allow for the qualification of new professionals with transversal skills.
The industrialization of construction is a powerful tool to respond to the current challenges of housing in cities. When strategically planned, it can contribute to reducing costs, accelerating processes, and decreasing environmental impacts.
NUNO NEVES, Executive Administrator | Bysteel a dstgroup company