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"Great stories are written with values in the hearts of men"
Explore our values...
Photo by Luís Pinto, finalist of the Emergentes dst Award 2011.

Respect. (from the lat. respectu) n. 1. respect; 2. consideration; high regard; 3. deference; compliance; veneration; 4. honour; worship; 5. relation; refererence...

We believe that everyone should be respected for their work, for their attitudes, opinions and options.

Photo by Mila Teshaieva, finalist of the Emergentes dst Award 2011.

Rigor. (from the lat. rigore) n. 1. harshness; strength; 2.fig., severity; punctuality; accuracy.

There is no "more or less levelled", "more or less upright”, "more or less clean" or "more or less safe", but rather “levelled”, "upright”, "clean” and “safe". The rigour is reflected in our procedures, in time and in the rules to follow. In the light of moral and principles, being severe means being rigorous.

Photo by , finalist of the Emergentes dst Award 2012.

Passion. (from the lat. passione) n. 1. intense and usually violent feeling (affection, joy, hate, etc.) which hinders the exercise of impartial logic; 2. derived from a feeling; 3. great predilection; 4. partiality; 5. great grief; immense suffering...

Under the sign of passion – a text of the Portuguese poet Regina Guimarães – is our icon. Passion is to reveal great enthusiasm for something, favourable encouragement or opposite to something.
It is the sensibility transmitted by an architect or engineer through work.
Passion is the dedication to a project. Passion is a state of warm soul.

Photo by Jakub Karwowski, finalist of the Emergentes dst Award 2012.

Loyalty. (from the lat. legalitate) n. the quality of being loyal; fidelity; sincerity.

Respect for the principles and rules that guide the honour and probity. Faithfulness to commitments and agreements undertaken, staunch character.
To remain loyal to the business partners because we depend on them and they depend on us.
Being trustworthy for being loyal.

Photo by Ian Lieske, finalist of the Emergentes dst Award 2011.

Solidarity. (from the lat. solidare) n. 1. the quality of being solidary; 2. reciprocal responsibility among the members of a group, namely social, professional, etc.; 3. sense of sharing another’s suffering.

Being solidary is being a friend, offering our hand with genuine generosity and bringing joy and human warmth to those who, somehow, are marginalized. Being solidary is being more human. A solidary company is recognized as a fair and non-selfish company. A solidary company is a preferred choice in business. It is a more competitive company. Volunteering is a vehicle to solidarity. It is modern, fair, cultured, friend, it is a noble gesture of moral elevation.

Photo by Clarence Gorton, finalist of the Emergentes dst Award 2012.

Courage. (from the lat. coraticum) n. 1. bravery facing danger; intrepidity; to have audacity; 2. moral force before a suffering or setback; 3. [fig.] to input energy when performing a difficult task; perseverance...

Courage is essential in our life. Courage to face less pleasant situations when complex issues come up, not expecting random resolutions.
It is a value that we must highlight as opposed to the fearful, cowardly and laziness.
The courage to react to criticism not with an attitude of demotivation or sadness, but rather to search for the means and the action to overcome its own reason. This kind of courage, which is also an intellectual courage, is highly recommended.

Photo by Filipa Alves, finalist of the Emergentes dst Award 2011.

Ambition. (from the lat. ambitione) n. 1. vehement desire of wealth, honours or glories; 2. expectation about the future; aspiration; 3. lust; greed…

Vehement desire to achieve a particular goal. Ambition not to resign ourselves. Ambition to take the best potential from ourselves. Ambition to deserve ourselves. Ambition to be athletes in our top-level competitive jobs. Ambition to beat our brands. Ambition to get the best deals with the maximum value, due to the high levels of proficiency and efficiency.

Photo by Scarlett Coten, finalist of the Emergentes dst Award 2011.

Esthetics. ESTHETICS (from the Greek aisthetiké, "sensitive") n.f. 1. Philosophy branch of philosophy that studies the beauty and nature of artistic phenomena; 2. author's own style, time, etc.; 3. harmony of shapes and colors, beauty; 4. set of techniques and treatments that aim to beautify the body.

We decided to build the company's economic foundations under a cultured, cosmopolitan and cool image. Because it is a charming state of being. Good taste because we are sustainable and we respect the planet. Good taste because we are sensitive. Good taste just because.

Photo by Karl Erik Brondbo, finalist of the Emergentes dst Award 2011.

Responsibility. (from the lat respondere) n. the trait of being answerable to someone for something or being responsible for one's conduct; a form of trustworthiness.

We must be certain that, before a choice, we chose what is best for both of us and not just the best for each one. Each employee is responsible for his negotiated activity and co-responsible if the co-worker does not fulfil his own task, thus preventing the common goal. A team is a set of individuals - is a whole. In the business game, as in social or family contexts, everyone must comply with their own relative position and we shall not permit that one of ours fails to be in our team.

vitor aguiar e silva
Vítor Aguiar e Silva wins the Camões 2020 Prize

SIC Notícias

The writer and researcher Vítor Aguiar e Silva is the winner of the 2020 Camões Prize, announced this Tuesday, by the Minister of Culture, Graça Fonseca.

The jury justified the choice with "(...) the transversal importance of his essay work and his active role in matters of Portuguese language politics and the canon of Portuguese language literature."

"In the scope of literary theory, his work reconfigured the physiognomy of literary studies in all Portuguese speaking countries. The object of successive reformulations, the Theory of Literature constitutes itself as an emblematic example of a systematizing thought that is continually revisited. The important contribution of his studies on Camões is also relevant.”, can be read in the note of the Ministry of Culture.

The Minister of Culture highlights, in turn, the "intellectual and academic qualities, but also for the humanist profile with which she decisively marked generations of students, a little everywhere she taught, as well as readers".

"His work reveals his keen critical sense and the ever-renewed look of the reader," added Graça Fonseca.

Vítor Manuel de Aguiar e Silva, essayist and university professor, was born in Penalva do Castelo, in 1939.

At the University of Coimbra, he obtained all his academic degrees and was a professor at the Faculty of Letters until 1989, the year in which he requested a transfer to the University of Minho.

At this University, he was a professor at the Institute of Letters and Human Sciences, founded and directed the Centre for Humanistic Studies and the Diacrítica magazine. He also served as vice-chancellor, from June 1990 to July 2002, when he retired.

Vítor Aguiar e Silva has dedicated himself especially to the study of Literary Theory - a field in which the relevance of his teaching and research is nationally and internationally recognized -, and Portuguese Literature of Mannerism, Baroque and Modernism.

His research activity has focused mainly on Camonian studies.

The essayist has received several awards, including the Vergílio Ferreira Prize of 2002, awarded by the University of Évora, the Vida Literária (Literary Life) Prize in 2007, instituted by the Portuguese Writers Association and Caixa Geral de Depósitos, and the Vasco Graça Moura Prize of Cultural Citizenship in 2018.

The Camões Prize honours Portuguese literature annually, distinguishing a writer whose work contributes to the projection and recognition of the Portuguese language.

The winner of the Camões Prize in 2019 was the musician and writer Chico Buarque, who was previously distinguished twice with the Jabuti award, the most important literary award in Brazil, for the novel "Leite Derramado", in 2010, a work with which he also won the former Portugal Telecom Literature Award, and for "Budapest", in 2006.

The Camões Prize, instituted by Portugal and Brazil in 1989, is considered the most prestigious prize in the Portuguese language.